There can be various full forms of this two letter word. For some, it might denote Voice Chat; but for those who are really interested in the commercial things of life and are into hard core entrepreneurial start ups, these letters seem more important than any other what so ever.

It can mean the whole World for them. In all senses of the word, it can be really instrumental in those make or break years of an individual. Yes, I am talking about none other than the Venture Capitalists and Angel Investors.

For a start up, it can mean an opportunity to survive and make it to the IPO one day. It can also mean that the initial bearers of the entrepreneurial flag will not let their company starve due to lack of funds, which come in plenty once the VCs and the like agree to fund the idea.

And as you know that every good thing comes in small packages, so it is with these Angels, especially in the Indian context. First of all, there are not many such Angels around. Secondly, the kind of terms and conditions these investors put forward are at times exploitative and put forth in an aggressive manner, not at all in coherence with the liking of the founders and the core members of the company.

Only some among the sixty or so in India qualify to become the real Angels for the start-ups. As a result, the focus shifts to family and friends who end up supplying the kind of funds needed for the same.

One cannot but imagine the kind of stress and pressure one goes through. Only a person having gone through the whole grilling process is able to appreciate the state of mind one tends to be in during this struggle phase.

If you are wondering why I am suddenly talking about start-ups and VCs is because one of my very dear friends is a founder member of one such start-up and I really appreciate the kind of effort entrepreneurs put in with an ambition to make it real big one day.

With immense amount of stress that they end up working in, coupled with the expectations that family members have of them is enough to drive one crazy, especially if one is in in e-Commerce.

You might call it bias, you might call it selfishness, but I sincerely want to be selfish for my friend and want to see him make it big one day. On this note I would like to wish him all the very best for his venture and would like to salute his efforts and positive energy that he never fails to demonstrate whether it be day or night.

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